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Marketing

World ClassMarketing

Here is my 68 POINT marketing plan that I can offer to my sellers.

  • Howard Hanna’s “100% Money Back Guarantee”
  • My “World Class Guarantees and Rewards”
  • My “Communication Guarantee”
  • Video tour of your home
  • 35 photos of your home
  • Drone photography
  • “Text to Video” program
  • Weekly seller report
  • New York seller agency law disclosure
  • “Homes of Distinction” program
  • Pre-listing home inspection
  • Sales activity for the past 6-18 months
  • “Average Days on the Market” report
  • “Comparable Market Analysis” (CMA)
  • Competitive properties on the market
  • Properties that have been withdrawn
  • Competitive properties under contract
  • Properties that have recently closed
  • Competitive listings that have expired
  • Obtain information for the listing
  • Property updating and staging tips
  • Prepare the profile sheet for the MLS listing
  • BN Home weekly print advertisement
  • 2 Find Your Home print advertisement
  • My “Marketability Scorecard” report
  • “Open to Close” program
  • Inclusion of a one year home warranty
  • Virtual tour and photos on HH’s website
  • Marketing on related real estate websites
  • Internet exposure on the top Realtor websites
  • Compile a list of repairs and maintenance items
  • Pricing strategy based on the market conditions
  • Equity analysis and net figures
  • Report of buyers searching in your neighborhood
  • Present at HH’s agents’ sales meetings
  • Present to all HH’s offices
  • My “Corporate Elite” program
  • HH’s relocation services
  • Single internet home web address
  • YouTube listing for added exposure
  • My “Certified Pre-Owned” (CPO) home program
  • On-site marketing booklet for the property
  • Direct contact yard signage
  • Installation of a secure, hi-tech lockbox
  • Yard, Directional and Open House signage
  • Automatic email distribution to buyers
  • Produce, print and mail “Just Listed” cards
  • MLS and internet marketing of open houses
  • MLS and internet marketing of price adjustments
  • Distribute color brochures of your home
  • Showing Time appointment service
  • Contact other real estate agents / companies
  • Showing instructions for buyer’s agents
  • Conduct and cater a broker’s open
  • Neighborhood notices of open house
  • Host the open houses and give away gift cards
  • Conduct private showings of the property
  • Marketing listing activity report
  • “Rapid Response” Program
  • “One Stop” homeownership services
  • Personal follow-up calls on all showings
  • Review all broker’s open house comment cards
  • Contact all of my past and present clients
  • Multi-level lead intake system
  • Mass marketing email campaign
  • Showing feedback reports
  • Internet traffic reports
  • Customer service response tracking reports

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